Millennials are known for selfies, Snapchat filters, reality television and — charitable donations? Yes, the generation with a reputation for self-centeredness and instant gratification apparently also exhibits philanthropic tendencies.
In light of the holiday season — and with Giving Tuesday (the annual post-Cyber Monday day of charity) just about a week away — we took a look at how and why millennials like to give.
Millennial giving for good
Derrick Feldmann is the lead researcher for the Millennial Impact Project and author of “Social Movements for Good.” He says millennials (those ages 18 to 34 in 2015, according to the Pew Research Center) like to give and are empowered by empathy. They particularly get behind social causes. Read more…